Welcome to JFL
Where we believe in the magic of childhood.
Our Mission
Is to create products that spread joy and embrace the wonder and magic of childhood.
Interested in buying wholesale?
No start-up fees or start-up packages, no monthly minimum, or blind boxes. Buy what you need for your store when you need it.
Let customers speak for us
This is 9 stars worth!
The only thing I didn't like was the tag but my mom cut it out. It's so soft I love it and am sad and cold when I have to take it off to get ready for school. ~ Lorelei (age 7)
Anna Aughenbaugh
Peep 2/pc PJ Set
One wasn’t enough!
I just ordered another to size up. My daughter wasn’t ready to be without her Rapunzel dress! Her little cousin will love the one she outgrew, and it still looks like new!
Amy Welch
Rapunzel Dress-Up Twirl Dress
Amazing!
My daughter absolutely loves them! They're the perfect length and we love the double bells!
Stephanie Drexler
Black Bells
Fabulous dresses!
Wonderful dresses!
Our 3 granddaughters love them immensely
Julia Kipka
Mirabel Twirl Dress
Adorable, great quality! When a 3 year old tell you she wants a green dress with unicorns, you find a green dress with unicorns!!! She loved it and for some reason she was so happy the dress has pockets. 👗🦄🙌🏻💚💚💚
Catherine Mahoney
Christmas Unicorn Twirl Dress
S0 CUTE!!
MY GRANDDAUGHTER LOVERS HER NEW TWIRL CHEETAH DRESS! ADORABLE!
Karla Storlien
Neon Sunset Cheetah Twirl
Magical dresses as always!
This dress is amazing! One of my daughters favorites!
Anna Aughenbaugh
Creamsicle Twirl with Pockets
Mermaid dress
The dress is adorable! I can’t wait to give it to my niece for her birthday!!
Emily Goranson
Magical Mermaid Twirl Dress
Beautiful, as always!
This dress is so classic & lovely. Fits perfectly & my daughter always comments how soft & comfortable all JFL dresses are!
Emma Hartmann
Red Heart Twirl Dress
Absolutely Gorgeous
This dress is absolutely beautiful! We love the quality and all the amazing details. My daughter feels like a pretty princess wearing it. Highly recommended!
Beckie Barber
Polka Dot Unicorn Twirl Dress
Perfection!
We bought this dress for my daughter to wear to her 10th birthday party. It was a mermaid theme and the dress made it all the more special! She twirled her way to 10 in style!
Kaylin Strong
Z Sea Breeze Twirl
Gorgeous
Gorgeous doesn’t even begin to describe this dress. The perfect sparkle without glitter covering my house!
Krystal Bollinger
Magical Mermaid Twirl Dress
Adorable, comfortable and so easy to clean
We got this dress for my toddler and she wants to wear it everyday. I love how soft the fabric is and that she won’t trip on the dress when she plays in it. Highly recommend, we love it so much we plan to buy another princess dress for her this Christmas.
Christine Boettcher
Rapunzel Dress-Up Twirl Dress
Soft and Comfy
These are perfect under the dresses or for outdoor activities.
A.R.
Bright Green Kick Shorts
GORGEOUS!!!!
This is a MUST have dress if you like vibrant colors. We LOVE LOVE this dress
A.R.
Neon Dream Twirl Dress
